Technology plays a critical role in today’s real estate industry. Whether you’re trying to sell a single house or more houses, failure to keep up with the times is likely to result in failure to close.

Buyers now have access to almost any information they need, directly from their smartphones.

What the Stats Say

According to the National Association of Realtors (NAR) 2016 Profile of Home Buyers and Sellers:

“For 44 percent of recent buyers, the first step that they took in the home buying process was to look online at properties for sale, while 17 percent of buyers first contacted a real estate agent”

“Seventy-nine percent of recent buyers found their real estate agent to be a very useful information source. Online websites were seen as

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With summer drawing to a very warm close in the last month, seasonal buyers are flocking to Southwest Florida in an escape of the snowy north. And, if you're planning on selling in the near future, you'll likely be hearing from some of these potential buyers.

When you start sprucing up your home for a showing, consider adding some fall flair to the mix – not only will you be giving a fresh, new look to your home that still compliments the warm climate, you'll be subtly reminding northern buyers of their own home up in the colder parts of the country. Here are some tips for getting your house in to the fall mood:

1. Fill Clear Containers with Dried Leaves

Nothing says "fall" like leaves that have changed color and fallen. So, for this cheap

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When you’re shopping around for a new home, you’ll be tempted by lavish floor plans and sprawling square footage fit for a king and queen. But if that kind of place isn’t in your budget, downsizing while you save up the extra money can work to your advantage.

There are all sorts of ways you can take a smaller space and make it bigger. Making these tips work for you is the first step toward opening up the cramped spaces in your home and increasing the size of your living areas:

1. Match the color of the ceiling and the crown molding

When your ceiling is a different color than the crown molding attached to it, a tunnel vision effect is produced and makes your room look narrower. By coloring the molding the same as the ceiling, the two seem to

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So you're wanting to move to Naples?

I don't blame you. It's a wonderful place to live. Low crime rates, white sand beaches, year-round warm weather and plenty of fun things to do. It was also rated by Forbes Magazine as the top city for job growth, and by Gallup-Healthways as the happiest, healthiest city in the US. What's not to love? If you like art, nature, good food and lots of culture, you'll probably feel right at home here in Naples.

One of the questions often asked when searching for a Naples home is "Where is the best place to live in Naples?". Sounds like a simple enough question, but the truth is it depends on a number of factors - such as how much you can, or are willing to, spend.

Real estate in Naples is very communal. There

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House prices are rising in Southwest Florida and, thanks to that, Southwest Florida sellers are seeing a rise in the average price of homes since 2015. A rise that’s so high it’s about twice the national average.

RealtyTrac reported that sellers made an average of just over $20k across the nation in 2015. This is an increase of 11%. RealtyTrac, based in Irvine, California reports that this is the largest percentage seen since 2007.

Sellers in Collier County on the other hand made around $50k on average. This is higher than the national percentage and is an increase of 21% compared to when the house was purchased. There was only a 7% gain, which is about $17k, in 2014.

Lee County Sellers also enjoyed a high return. It was around 23% in Lee County

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With the number of vacant homes being reduced to only 25, Olé, located within Lely Resort, has made the neighborhood almost sell out in the recent sales of the resort with its gorgeous move-in-ready homes. 

Pricing starting in the $250s has been announced by Stock Development for the summer, as stated by Tim Clark, the Sales Vice President at Lely Resort, that features 3 golf courses, two golf clubhouses and the Players Club and Spa. The pricing also includes upgrade credits and options that are worth $30,000.

Featuring two-bedroom homes that include a two-and-one-half bath design, an open kitchen, an attached garage for a single car as well as a large front porch, the Santa Maria is an inventory townhome residency priced at $259,990, including nearly…

The Torino neighborhood, being among the last parcels of land to be developed in the community, provides the final chance for investors to own a piece of recently constructed villa homes in the Grey Oaks Country Club.

Torino, which is approaching build-out fast, will include, once completed, 54 high-end villas on the brick-lined streets. Halstatt Partnership and CC Homes are the contractors tasked with developing Torino. Halstatt Partnership is based out of Naples and is the company that developed Grey Oaks Country Club. It is owned by Sproul family. CC Homes, on the other hand, is a property investment and development company based out of Coral Gables, Florida.

There are only 17 homeownership opportunities remaining in Torino, and this includes a

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If you're looking for some quality entertainment or just wanting to get out of the house for an evening but not sure what there is to do around Naples this time of year (besides the obvious trip to the beach) then this article is for you. Here is a list of events that are happening here in Naples tonight, August 13th, 2015:

Rookery Bay Environmental Learning Center presents South Florida Birds and Gardens

South Florida Birds and Gardens is a selection of photographs by Kirsten Hines drawn from her two recent books, Attracting Birds to South Florida Gardens and Birds of Fairchild. The exhibition aims to inspire environmentally sensitive landscaping of conservation value to South Florida’s birdlife. Adults: $5.00 Kids 6-12: $3.00 Kids 6 and under:

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Different people interpret the phrase “real estate agent” differently. To most people, a real estate agent is any person who acts as an intermediary between a seller and a buyer of a real property like a home. In other words, they are persons who work with and for sellers to find buyers and also can work with/for buyers to find sellers. Although these statements seem correct, there is a great difference between agents who deal with sellers only and those that deal with buyers only. The difference is based on their qualifications and tasks.

Whether you are selling or buying, ensure you aim at working with a person specialized only in that area and the one likely to deliver smart services beyond your expectations. This means if you are selling a home,

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Stock has only two homes left for at Player's Cove, a private coach homes neighborhood inside the Lely Resort which was awarded the Community of the Year 2013 by Collier Building Industry Association.

The Vice President of sales at Lely Resort, Tim Clark says that the coach units are upstairs and provide a long view of the lake all around the Classics Championship Golf Course.

Tim Clark said that Player's Cove provides the residents with a prime location which is across from the Player's Club and Spa that has been lately expanded. Clark added that the residents of Player's Cove have at their doorstep, one of the most premium amnesty complexes in all of the Collier County. Tim Clark said that these two coach homes were the last ones left in the

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